Crazy Clydes' is a fictional company that I created for this design studio project. I was assigned to come up with a product label along with a company name. I chose a smokey hot sauce because I am a big fan of hot sauce bottle designs for pushing boundaries when it comes to label designs. Using the same brand, I was assigned to create a product multipack to house my previously made product. I wanted to create the look of a smokehouse which was achieved by using a woodgrain texture and a fire illustration along the bottom edge. The final assignment was to create a point of purchase display to house the multipack boxes. I chose this design to keep a consistent look throughout my designs.